Ads and analytics audit

Independent ads and analytics diagnostics

Diagnostics help identify exactly where performance is being lost: in campaigns, analytics, goals, attribution or optimization logic. As a result, you receive recommendations and a clear action plan.

Working screen for advertising and analytics audit

When an independent view really helps

When it is worth checking the system

Sometimes the problem is not a single ad or setting. Independent diagnostics help you pause, look at the system from the outside and make calmer decisions.

01

Entering a new market

Before launching in a new country, niche or segment, it is important to understand which channels to use, what budget is needed and how to prepare analytics in advance.

02

Results changed without a clear reason

Leads, sales or acquisition costs changed sharply, but the reports do not show what exactly affected the result.

03

Reports look good, but the business does not feel it

Reports show clicks, conversions and attractive metrics, but real sales, leads or profit are not growing.

04

Decisions are made by trial and error

New campaigns, budgets and changes are launched by trial and error, without a clear understanding of what actually affects results.

How the work goes

First, we clarify whether I can help in your specific situation. Only after that does the audit work begin.

Intro call

You briefly describe the business, advertising channels and goals through the form or on a short call. The first conversation is free and helps determine whether an audit will be useful.

Payment and access

If I understand that I can help, you receive a payment link. After that, you provide the necessary access to ad accounts, analytics and other data.

Diagnostics and recommendations

I run the diagnostics, then we review the results together. You receive a prioritized list of changes and recommendations that can be implemented internally or passed to a marketer, agency or contractor.

Read-only access to ad accounts and analytics is usually enough for the audit. If that is not possible, the audit can be done using exported reports or screenshots.

Service packages

Express review

A quick check of one advertising channel or one specific problem.

€99
usually 1 business day
  • one advertising platform;
  • goals and analytics check;
  • 3-5 key recommendations.
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Strategic marketing audit

For companies already investing in marketing that want to find growth opportunities, assess the current strategy and prepare for scaling.

€500+
3-5 business days
  • ads and analytics review;
  • landing pages and funnel;
  • ad messaging and value proposition review;
  • contractor performance assessment;
  • recommendations and growth opportunities.
Select
Dmytro, independent performance marketing consultant

Who will work on your project

My name is Dmytro. For more than 15 years, I have worked with digital advertising, analytics and performance projects, helping companies find the reasons why advertising does not deliver the expected result.

Today, my main focus includes Google Ads, Meta Ads, TikTok Ads and Google Analytics 4. Continuous practice, work with projects of different sizes and experience inside one of Latvia's leading media agencies allow me to look at the advertising system as a whole, not just at individual campaigns.

Independent diagnostics means that my goal is not to sell ad setup or long-term management. The goal is to objectively assess the current system, show its strengths, identify bottlenecks and offer practical recommendations.

FAQ

Who is diagnostics for?

Diagnostics is suitable for companies already using Google Ads, Meta Ads, TikTok Ads or other advertising channels and wanting to understand where performance is being lost and what can be improved.

What will I receive after diagnostics?

You will receive a clear list of priority changes and recommendations that can be implemented internally or passed to your marketer, agency or contractor.

What access will be needed?

Read-only access to ad accounts and analytics is usually enough. If that is not possible, part of the diagnostics can be done using exported reports or screenshots.

What if an agency or in-house specialist already manages the ads?

That is a normal situation. Diagnostics helps get an independent view of the current system and find growth opportunities without necessarily changing the contractor.

What if the problem is not in advertising?

This happens quite often. Diagnostics treats advertising as part of the whole customer acquisition system. If the main constraints are in analytics, the website, funnel, offer or internal processes, this will also be reflected in the recommendations.

Do you provide ongoing ad management?

No. The main task is to run independent diagnostics, show growth opportunities and provide recommendations. The decision about further implementation stays with you.

Discuss your project

Briefly describe the situation. In response, I will suggest a suitable format: diagnostics, an express review or a launch strategy.

Project not launched yet?

You can start with a launch strategy: define channels, approximate budget, analytics and a basic promotion plan.

Email: info@mediaeksperti.lv

Phone: +371 223 377 64

You can include it in the message.

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The first introduction is free. Full access is not required: read-only access, reports or screenshots are usually enough.

Data confidentiality

Access to advertising accounts is used only for diagnostics. Information is not shared with third parties and can be deleted after the project is completed.